Cardboard Display Stands

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Power your smile with a Philips Sonicare electric toothbrush

By | 2018-09-24T04:35:15+00:00 September 24th, 2018|Categories: Cardboard Display Stands|

Power your smile with a Philips Sonicare electric toothbrush from an amazing range of products including app-connected DiamondClean Smart. Touch, feel and learn more by keeping an eye out for these modular displays by Genesis Retail Displays rolling out into stores now. Harvey Norman, MYER, Bing Lee, The Shaver Shop and more. #philips hashtag#diamondclean hashtag#sonicarefrkids hashtag#posdisplays [...]

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Assassin’s Creed

By | 2018-03-05T16:34:36+00:00 June 30th, 2016|Categories: Cardboard Display Stands|

Assassin's Creed Syndicate is an action-adventure video game developed by Ubisoft and is available for PlayStation 4, Xbox One, Microsoft Windows. Our foremost objective here was to provide a format that worked for the retailer’s in-store environment and sales objectives.  Incredibly striking, detailed artwork from Ubisoft coupled with interesting die-cuts provides big customer impact and attraction [...]

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POP Campaign driving you NUTS!

By | 2018-03-05T16:34:36+00:00 June 30th, 2016|Categories: Cardboard Display Stands|

Hi all. Like many marketing activities, the development of POP display or in-store initiatives can take significantly more time than you might imagine. While no two projects are the same, below is a quick rule-of-thumb guideline as to what to expect and plan for, in preparing for an effective POP display program. The key to minimising [...]

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Uncharted 4: A Thief’s End

By | 2018-03-05T16:34:36+00:00 June 30th, 2016|Categories: Artwork, Cardboard Display Stands, Creative, Design, Point of Sale|

Uncharted 4: A Thief's End is an upcoming action-adventure third-person shooter platform video game developed by Naughty Dog and published by Sony Computer Entertainment exclusively on PlayStation 4. Keep an eye out for it in-store including in these Genesis Retail Displays created POP displays in Target from May 10.

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Colour blocking

By | 2018-03-05T16:34:36+00:00 June 2nd, 2016|Categories: Cardboard Display Stands|

As a marketer you are fully aware of the importance of colour in brand recognition.  However beyond packaging this is often not carried through to the store environment.  It’s not rocket science but simple colour blocking can make a huge impact in shopper way finding to your brand.

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Woolworths-Media Bookings

By | 2018-03-05T16:34:36+00:00 June 2nd, 2016|Categories: Cardboard Display Stands, Creative, Custom Design Display Stands, Design|

Allowing plenty of time for submission of in-store POS initiatives is imperative in creating a brand/retailer win/win in preparing for and executing in-store presence initiatives. The handy booking deadlines document below from the Woolworths media hub team is a great starting point for your planning.  Of course speak with your relevant Woolworths contact for any category [...]

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Don’t make your shopper “hope” your product is great.

By | 2018-03-05T16:34:37+00:00 June 2nd, 2016|Categories: Cardboard Display Stands, Creative, Custom Design Display Stands, Design|

Apple has led the way in making it easy for consumers to buy their products by showing them how great the products are. Make sure your brand does the same. Where ever possible don’t ask the shopper to “guess” what your product is like by looking at a box. Show how great your product is, get [...]

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Creative Innovation in Freezer Door Advertising

By | 2018-03-05T16:34:37+00:00 May 10th, 2016|Categories: Cardboard Display Stands|

Freezer doors create a significant challenge for current in-store advertising technology.  Because frozen food packaging needs to be viewed by shoppers, traditional methods such as signage or decal application are understandably undesirable. Visual Ice® allows retailers and brands alike to place a message or logo on the door of a freezer, which is invisible until the [...]

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Complete Marketing Solutions

By | 2016-06-20T07:23:57+00:00 July 31st, 2012|Categories: Cardboard Display Stands, Creative, Custom Design Display Stands, Design|

Genesis Retail Displays is an integrated retail marketing organisation with a focus on Brand development in the retail arena. We stimulate impulse purchase through the creation of a complete instore marketing programs that work for your Brand. Our diverse experience means we make instore marketing simple by taking care of all the services required to execute [...]

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