Assassin's Creed Syndicate is an action-adventure video game developed by Ubisoft and is available for PlayStation 4, Xbox One, Microsoft Windows. Our foremost objective here was to provide a format that worked for the retailer’s in-store environment and sales objectives. Incredibly striking, detailed artwork from Ubisoft coupled with interesting die-cuts provides big customer impact and attraction [...]
Hi all. Like many marketing activities, the development of POP display or in-store initiatives can take significantly more time than you might imagine. While no two projects are the same, below is a quick rule-of-thumb guideline as to what to expect and plan for, in preparing for an effective POP display program. The key to minimising [...]
Uncharted 4: A Thief's End is an upcoming action-adventure third-person shooter platform video game developed by Naughty Dog and published by Sony Computer Entertainment exclusively on PlayStation 4. Keep an eye out for it in-store including in these Genesis Retail Displays created POP displays in Target from May 10.
Always ensure your POP display provider provides a hard copy 100% size proof. On-screen views of artwork are not a reliable indication of the finished result, as all are calibrated differently. Seeing artwork in full scale can also flush out any unforeseen issues.
Download the Big W Vendor Point of Sale Guidelines manual below. https://www.bigw.com.au/medias/Vendor-Point-of-Sale-Guidelines.pdf?context=bWFzdGVyfHJvb3R8NzM0Mjg4MXxhcHBsaWNhdGlvbi9wZGZ8aGIzL2g5NC85NDM5ODcxMTcyNjM4LnBkZnwxODg1NzU4MjYzYTc1YzdkZTdjOTBlMmJhMGJjMjhkNTFmNzNkNzE5NTU0N2U3M2E1ZjA3MDUxYjc3NGQ1ZWI3
The term PDQ can stand for “Presentation Display Quantity” or “Pallet Display Quantity”. In making a pitch to Big W or planning a PDQ program, invest some time ensuring all the business case objectives are covered off. Your POP display partner should take cate of the technical, design and logistic related areas for you. There’s also [...]
When presenting or preparing for off location POS opportunities, it is prudent to be compliant with Woolworths’ requirements to ensure simple execution for your customer, the retailer and maximum sales impact for your brand. Keep the one page overview below handy as a guide to ensure you and your POS organization have ticked all the boxes [...]
Are you after some fresh ideas on how to engage shoppers during their path to purchase at Woolworths? A great place to start is with Woolworths media hub. ATL and BTL campaign media opportunities are available. Download the Woolworths media pack here https://www.woolworths.com.au/content/content/MediaHub_BOOK.pdf